General Health Journal

Novartis is excited to showcase the best Lamisil® video’s featured at the Mofilm Tribeca awards this year. These videos are especially remarkable in their ability to make feet top-of-mind in a fun and engaging way.
 
This year Lamisil for Athlete’s Foot was one of seven global brands that worked with Mofilms to support aspiring filmmakers showcase their creative talent. The top five Lamisil entries were entered into the New York, Tribeca Film Festival where Llyod Choi and Simon Yang’s ‘Be proud of your Feet’ went on to win the Grand Prize! An amazing feat.
 
“Be Proud of Your Feet,” features a young man showing how many things you can actually use your feet for. He seems to get his feet out whenever he can with hilarious consequences.  It was the overall winner from seven winning videos of a number of different international brands.
Lloyd Choi, said, “The Lamisil brief really struck me as something that represented a challenge. You don’t normally see such an interesting mix of briefs in film making competitions and Lamisil sparked our imagination.”
Young filmmakers have big ideas and the top four winning videos look at Lamisil curing Athlete’s Feet in a number of humorous and insightful ways. The Mofilm competition was an experiment for Lamisil, and we are delighted with the quality of content we received.
 
Competitors from all over the globe were given just six week to complete a video for leading international brands. Hundreds of people chose to answer Lamisil’s challenge to build awareness of Athlete’s foot and convince sufferers that it’s worth treating, with some very surprising and engaging results.

Aches and Pains, Drugs, Healthy Living, Illness and Disease Athlete's foot, Lamisil’s,feet

Back pain is a very common ailment that most people do not pay much attention to.  However, if you are one of those who suffer from this malady ever so often, you may be a little bit more concerned and eager to know what causes it and how to cure or avoid it.

Back pains are usually caused by constant tension of the lumbar area as well as the shoulders.  The tension results from poor sitting posture, bad sleeping position or severely extraneous activities.  The gravity of pain can range from the tolerable to the unbearable.  Sometimes people who suffer from back pains are unable to even stand up because of the pain or numbness.

The saying “prevention is better than cure” holds true especially in the case of having back pains.  It can be prevented by maintaining good posture while standing up and sitting down.  While sleeping, assume a comfortable position can gives the back ample support, keeping it from any amount of strain.  Whenever lifting heavy objects, always make sure that you have your balance in check so as not to pull or much less injure a muscle.  When performing whatever kind of exercise, always stretch first to warm your muscles up and maintain flexibility.

In serious cases, however, you should call your doctor at once.  If you lost all feeling on your back, or you are experiencing severe unbearable pain for days, it is best to have yourself checked out; perhaps you might need an X ray.  Some doctors prescribe pain relievers and some would recommend you to see a therapist or a chiropractor.

Aches and Pains Back Pain, Spine